Purified: Purifying Cleanser
Video of RAWKANVAS Purified purifying cleanser to cleanse and hydrate
Purified: Purifying Cleanser
Purified: Purifying Cleanser
Purified: Purifying Cleanser
Purified: Purifying Cleanser
Image of RAWKANVAS Purified purifying cleanser to cleanse and hydrate
Purified: Purifying Cleanser

Purified: Purifying Cleanser

Regular price $55.00 NZD



Is your skin oily, breaking out, congested or feeling tight after cleansing? Feel confidently cleansed, clearer and hydrated instead.

Our gel formula is designed to:

  • deeply cleanse away daily dirt and clarify pores
  • reduce excess oil that causes congestion
  • soothe the appearance of redness and breakouts without drying your skin
  • boost hydration for a radian completion 
  • gently exfoliate for soft and smooth
  • enhance the absorption of your following skincare products

It's a gentle and mild-foaming gel cleanser that does it all and leaves your skin purified, refreshed and soft-to-the-touch.


  • Size: 100mL/3.38fl. oz glass bottle
  • Scent: 0.1% blend of ambrette, rose de mai and tuberose essential oils 
  • Gentle, mild-foaming and non-drying gel formula
  • Natural, vegan, cruelty-free and pregnancy-friendly
  • Approximately 150 standard uses


Did you know that as we age our natural skin renewal process slows down? Pair this natural process with ongoing exposure to environmental pollutants and a busy lifestyle too, and our skin evidently becomes prone to looking dull, dehydrated and flaky. Therefore a gentle, non-drying cleanser that has the ability to remove dead skin cells and promote cell regeneration is increasingly required to nurture softer, brighter and hydrated skin.

Specifically formulated to cleanse daily dirt and oil, deeply clarify pores and reduce the appearance of breakouts with added hydration and exfoliation benefits too, Purified provides the following benefits:

  • Reduce excess oil with Green Tea
    High in polyphenols called 'catechins', green tea assists in reducing the appearance of irritation, redness and excess sebum that can cause breakouts. Vitamin E and vitamin B2 support new skin cell growth and also act as an intense hydrator for soft and nourished skin.
  • Reduce the appearance of redness and encourage skin cell renewal with Chamomile
    Chamomile assists to soothe redness and sensitive skin by blocking signals in the body known as prostaglandins - which are responsible for inflammation. Containing polyphenols and phytochemicals too, chamomile also assists to speed up cell regeneration to reduce the appearance of fine lines, wrinkles and scars.
  • Boost hydration with Marshmallow Root
    A humectant, marshmallow root assists to attract and hold water to improve the skin’s ability to retain moisture, form a protective barrier to rebalance dryness in the skin and prevent moisture loss, leaving skin feeling soft and smooth.
  • Exfoliate with Lactic Acid (vegan) 
    Lactic acid (vegan) assists to gently exfoliate the outer layer of dead skin cells that trap both bacteria and sebum, increases cell turnover, boosts hydration, and increases ceramides - a fatty acid in your skin that serves as a protective barrier for clearer, increasingly radiant skin. 


Use Purified at your bathroom vanity, before showering. Apply to damp skin, massage and rinse with water. Gently pat dry.

For optimal results use twice daily, morning and evening.

NOTE: Due to the formula containing chlorophyll (alfalfa), the colour of your cleanser may vary from light green to a darker green or brown. The texture may vary with a thinner cleanser being more concentrated than one with a thicker viscosity. This has no effect on the performance of your cleanser. 


Cleanse – Exfoliate – Mask (as required) – Tone – Serum – Eyes – Moisturiser – Retinol – Facial Oil

Follow our suggested RAWKANVAS routine


Aloe Barbadensis (Aloe Vera) Leaf Juice*, Caprylyl Capric Glucoside, Camellia Sinensis (Green Tea) Extract*, Chamomilla Recutita (Chamomile) Flower Extract, Althaea Officinalis (Marshmallow) Root Extract, Lactic Acid (Vegetable Derived), Glycerin* (Vegetable Derived), Camellia Oleifera (Camellia) Seed Oil*, Water, Sodium Levulinate*, Sodium Anisate*, Cellulose Gum, Chondrus Crispus (Carrageenan) Extract, Ceratonia Siliqua Gum, Sucrose (Sugar), Medicago Sativa (Alfalfa) Extract, Cyamopsis Tetragonoloba (Guar) Gum, Hibiscus Abelmoschus (Ambrette) Seed Oil, Rosa Centifolia (Rose De Mai) Oil, Tocopherol (Vegetable Derived), Polianthes Tuberosa (Tuberose) Oil

*Denotes organic ingredients.

Doesn’t include parabens, silicones, synthetic fragrances or colours, petrolatum, GMO’s, PEG’s, sulfates, synthetic preservatives, phthalates, mineral oils, triclosan, formaldehyde, toluene, propylene glycol or drying alcohols

Learn more about our natural, vegan and cruelty-free ingredients


    Designed to enhance your confidence and backed by science, our innovative blends deliver high-quality natural, vegan and cruelty-free ingredients all brought to life with aromatic natural scents and beautiful natural colours. 

    • Award-winning: Our collection includes award-winning products spanning three years running, so you can be confident in your skincare journey.
    • Natural and vegan ingredients: Backed by science, nature has some of the gentlest, yet powerful ingredients you can find. We've harvested these to create highly effective natural, vegan and cruelty-free products to nourish and improve the appearance of your skin. Coloured and scented from plants and flowers, our collection showcases stunning hues and aromas straight from nature to your beauty bar. Natural products vary in colour, texture and scent from batch to batch. While the ingredients and formula remain completely unchanged, natural colours and natural scents can very depending on the season the ingredients were grown and harvested. You’ll always know that each batch is fresh and unique! 
    • Cruelty-free: Free from animal products and animal testing, our products are vegan and cruelty-free with natural ingredients that are locally sourced using sustainable practices. We test on real people. Animals have no business in beauty.
    • Handcrafted: Handcrafted in boutique batches, every batch is lovingly poured while supporting human jobs and environmental sustainability.

    Learn more about RAWKANVAS


      We want people to feel at home in their skin, while we care for our home on this earth. This earth produces the ingredients that so beautifully care for our skin, and it is our responsibility to help nourish the earth that so generously nourishes us.

      That’s why we have carefully selected recyclable glass packaging, recycled print materials for our postage and product boxes, and compostable starch fill within our postage boxes too, while also running our in-house recycling program RAWCYCLEThis ensures that RAWKANVAS reduces unnecessary emissions in the beauty world all the while giving packaging a new life, time and time again.

      Learn more about our commitment to sustainability

      Learn more about our recycling program RAWCYCLE

      Storage & Care

      • Unopened: We recommend a shelf life of 18 months
      • Opened: We recommend that products are used within 6 months once opened to ensure the highest possible quality is maintained

      Purified is designed for your bathroom vanity. Do not store and use within the shower.

      Please be mindful to ensure all lids are securely tightened and wash and dry hands prior to use to ensure that moisture and/or bacteria is not introduced in to the product.

      We use natural preservatives to keep our products in their freshest and most active form. 

      Caution: For cosmetic use only. In the rare event of irritation, discontinue use. Store below 30°C/86°F, away from direct sunlight, humidity and moisture. External use only. Keep out of reach of children. Follow directions for use. Avoid contact with eyes. Patch test to ensure skin compatibility.

      Free Shipping

      • New Zealand:
        • FREE Standard shipping (via New Zealand Post) within New Zealand on orders over $45 
        • FREE Express shipping (1-3 business days via DHL Express) within New Zealand on orders over $125
        • Orders under $45 Standard shipping is $7 NZD (via New Zealand Post) 
      • International: We offer FREE worldwide shipping on orders over a certain spend*. Find the value for your country via the link below

      Orders outside of NZ, Australia, UK and US may attract custom taxes and duties upon entry that will need to be paid by the customer.

      All packages are sent out Monday-Friday (excluding holidays). 

      Learn more about our free shipping



      If there’s one thing we know, it’s that your skincare journey is as unique as your skin itself. So, if you don’t feel like you’re on the right journey, we are happy to help you find your way.  

      We offer a store credit, exchange or refund on any unused and unopened items purchased from RAWKANVAS within 14 days of receiving the items. Just get into contact with us via info@rawkanvas.com so we can explore your options with you.

      Learn more about our returns policy

      Customer Reviews

      Based on 198 reviews Write a review

      Customer Testimonials

      I started using RAWKANVAS and after 3 months I'm so happy with the results. I've lived with breakouts since I was 14. I'm so stoked that I began using RAWKANVAS products because I truly believe they have helped my skin immensely and allow me to feel more confident.


      I’ve had problematic skin since my teenage years into my adulthood and was pregnant when I started RAWKANVAS. The products have helped with my hormonal breakouts as well as brightening my pigmentation left behind by breakouts.



      Get the most of your skincare routine by using products that are right for your skin and goals.

      Take our skin quiz and in one minute you’ll have our recommendations of RAWKANVAS products for your routine.



      We have carefully selected a range of recyclable glass to host our products, recycled print materials for our postage and product boxes, and compostable, ocean safe corn starch fill within our postage boxes too. We also proudly run our in-house recycling program RAWCYCLE.



      We're proud to bring you a collection filled with award-winning products, so you can be confident in your skincare journey. We’re backed by The Beauty Shortlist Awards 2019, 2020 and 2021. We’re also a finalist in the Prix de Marie Claire Beauty Awards 2020.



      Innovative, award-winning, natural and vegan skincare backed by science and driven by confidence.  

      Handcrafted in boutique batches using stunning natural scents and colours, an eco-friendly design, beautiful recyclable packaging and cruelty-free practices.